ADVERTORIALS

ALPIN BUILDING AND LOXONE: BOOST YOUR BUSINESS EFFICIENCY

In restaurants, cafés, hotels and retail outlets, Loxone and Alpin Building create the perfect environment to make customers happy and inspire them to stay longer, consume and buy more. From a calm morning atmosphere to an inspiring evening ambience - lighting, music and climate control dynamically adapt to the time of day, the type of event and the customer's preferences.

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WINNING THE CYBER WAR WITH THINKCYBER BULGARIA

The old military adage says that if you are prepared, the war is half won. This is also the mission of Ivan Blagoev – to train qualified teams that will take leading positions in cybersecurity across Europe through the specialised programme of ThinkCyber Bulgaria. Ivan Blagoev is a Microsoft-certified software developer and has specialised in cybersecurity in Israel. He has participated in numerous cybersecurity projects of national importance and is a member of the Bulgarian Academy of Sciences.

What are the most dangerous hacker attacks today?

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MODERN HR: HOW TO BUILD A TEAM AND MAKE PEOPLE WANT TO STAY

Once seen as administrators or "process police," we have now become strategic business partners – shaping culture, driving performance, and contributing to business growth. At the heart of this evolution is a fundamental truth: great teams build great companies. Building a great team is never an accident, nor a one-time task. It is an ongoing process that includes the following steps.

Strategy before recruitment

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ANTAL INTERNATIONAL: HR SOLUTIONS THAT WORK

In today's fast-paced world, understanding the trends and needs of the labour market has never been more important – for both companies and talent. Antal International is a trusted partner that helps every professional and organisation make the most of their situation and build a solid foundation for the future. The international company has been present in Bulgaria since 2005 and opened a new office in the country in 2023. The move was spearheaded by Vassil Pavlov, a professional with almost 20 years of experience in recruitment.

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GLOBAL JOBS: QUALITY RECRUITMENT FROM NEAR AND FAR

For years, Bulgaria has not only been an "exporter" of talent and work force – the challenges of global business have forced many locally based companies to seek and attract qualified and reliable workers from outside the EU. Since 2017, the Bulgarian company Global Jobs has been an experienced and reliable partner in this complex and bureaucratically demanding process. In 2024, its trademark was EU registered. This important step is part of the company's strategy to build a reputation as a trusted partner – both for job seekers and corporate clients.

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EPICENTER: TRUST, TRANSPARENCY AND A PERSONAL APPROACH

A good real estate agency does not just offer you a property that meets your needs; it understands exactly what you are looking for, provides you with market insight, supports you throughout the entire buying or selling process, and ultimately delivers a comprehensive solution. Epicenter is such an agency  – and it offers its clients much more. Building trust is at the heart of what it does, and its ambition to provide the best for its clients has led to a significant development: operating in prestigious international markets. Nikol Nikolova, founder of Epicenter, tells us more.

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VERONIKA NIKOLOVA: INTUITION, EMPATHY, INTELLIGENCE

With more than a decade of communications experience – from the corporate world to starting her own agency – Veronika Nikolova knows the PR industry inside out. Today, as Managing Partner at RED Communication, she combines technology with human understanding to create meaningful, sustainable and authentic communications solutions for clients.

What are the key qualities and skills a PR team needs today to deliver relevant services to its clients?

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SLAVA SUBMARINE MUSEUM

Discover Bulgaria’s unique maritime heritage at the SLAVA Submarine Museum – the only authentic submarine in the country open to the public. Anchored near Beloslav, just 20 km from Varna, SLAVA tells the stories of the brave sailors who defended their homeland from the depths of the Black Sea.

Step into the narrow hull, feel the atmosphere of life underwater, and learn more about the secret missions of Bulgaria’s submariners.

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