ADVERTORIALS

MARTINA VELEVA: TO CREATE TRUE LEADERS

We live in a world that craves true leaders – and we want our children to become ones. But what is a true leader? For ten years, Martina Veleva and her team have helped children and young adults to know their strengths and weaknesses, manage their emotions and find their way in the world. Jagadamba Academy is an initiative that, through a holistic approach, seminars and camps for personal growth, helps young people to build qualities, values, and discover their life purpose, while laying the foundations for a fulfilling and balanced life.

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ROSITSA PETROVA: SWEET DREAMS ARE MADE OF WOOL

We are becoming increasingly aware of the harmful impact that a chemical-laden environment has on our lives and health. But what next, if we want to reset? Rositsa Petrova not only pondered on these questions – she has found an answer. Her company, Home of Wool, specializes in hand-made, bespoke mattresses, bedding and décor that ensure a natural, calming and healthy environment for when we are most vulnerable – when we are asleep, when our children are still babies in need of the utmost care.

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MARIA BURGELOVA: MASTER OF VISUAL STORYTELLING

With offices in New York, Orlando and Sofia, More by Us is a studio that understands what drives people's imagination and urges. The company's professionals use this knowledge to create tailored design, web and software products, brand strategies and digital apps that scores of businesses in Australia, France, Germany, Canada, the UK, the US and other countries use and benefit from on a daily basis. The outstanding qualities of More by Us are already being recognised by the global professional community.

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ELENA RACHEVA: IDEAS THAT WORK

When the event management company Insight Events appeared on the market in 2015, it quickly established itself as a generator of creative ideas that are precisely planned and impeccably realised. The company organises and realises conferences, congresses, product launches, gala dinners and hybrid events, among other things – everything a business needs to prosper in our dynamic times. The creativity of Insight Events also stands out with its focus on a little developed niche – organisation of incentive trips for corporate clients.

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ILINKA PETROVA: THE ROAD TO SUCCESSFUL MARRIAGE

Marriage contract has been part of Bulgarian law for almost 20 years now, but few people realise its importance. Ilinka Petrova's goal is to change this. With the Facebook page "HAPPY MARRIAGE – Брачна Култура за щастлив живот" she shows us how to use the marriage contract to build a relationship based on love, trust and respect, and how to protect ourselves in case of divorce.

What inspired you to turn the popularisation of marriage contracts in Bulgaria into a mission?

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FIND THE PERFECT PROPERTY WITH ZLATKA DIMOVA AND ZHULIETA PALAZOVA

Zlatka Dimova, founder and owner of Goldima Estates real estate agency, and Zhulieta Palazova, a partner at the Holiday Property department, dream boldly and build not only their own success, but also the success of their Bulgarian and foreign clients. How are they different? With their values and ethics – honesty, speed, care and sincere interest in the client's wishes and needs, attention and exigence to each detail, flexibility in the changing environment.

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DR MONIKA STEFANOVA: LOVE AND CARE TO ANIMALS

Becoming a vet is the materialised childhood dream of Dr Monika Stefanova. And her clinic, Lozenets Vet Clinic, is the materialised dream of owners who seek for their pets impeccable medical care combined with sincere love. The clinic offers all healthcare-related services needed for keeping a cat or a dog in top condition – comprehensive clinical examinations, surgery, deworming, dentistry, dermatology, lab testing at the clinic's premises and preparation of individual eating regimes. Dr Stefanova shares more.

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STELLA BYFIELD: LIFE IS TASTY

What does it take to create one of the most beloved eating places in Sofia? For Stella Byfield, founder of the hugely popular vegan spot Edgy Veggy, the answer includes inspiration, bravery, agility – and a leap of faith. A graduate from Varna's First Language School, she enrolled in a college in upstate New York where she studied Performing Arts and started a career in theatre in New York City. Her creative spirit brought her further, inspiring to write and publish two children's books. And then, Stella Byfield and her husband decided to resettle in Bulgaria.

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SONIA KADIEVA: ENERGY FOR CHANGE

When Sonia Kadieva founded the electricity trading company Energy Supply Ltd., the free electricity market in Bulgaria was just emerging. Today, full market liberalisation is still in the future, and public opinion is becoming increasingly skeptical about it. Against this backdrop, Sonia Kadieva's expertise is extremely valuable to both private and business electricity consumers who want to form an informed opinion about the matter – and make the most of the upcoming change.

What does the electricity trading business mean to you?

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