In times when digital transformation is not a trend, but a must for businesses and individuals alike, Digital Box keeps us ahead of the curve of change
The company distributes devices, software and solutions by some of the most respected international manufacturers to provide your family and business with a secure and efficient way to continue your education, work and entertainment in the new reality. Mihail Mihaylov, manager of Digital Box, elaborates.
In 2020, thousands of businesses and consumers realised that they need products and services from Digital Box's portfolio. Mr Mihaylov, can you sum up what was the year for your company?
There is hardly a human being, be it a consumer or a merchant, who would say that 2020 was an ordinary year. Digital humans have already organised their lives in line with current technologies and have turned their phones and laptops into a convenient technological conglomerate providing fast and effective work, fun and entertainment.
2020 presented a new reality in life caused by the restrictions that suddenly forced even people who were not that digitally savvy to deal with the new situation of home office and distance education. The pandemic closed the gates of offices and schools, and opened the gates to distant communication. The need to keep up with work and education forced consumers to seek the products in our portfolio. 2020 began uneventfully, but soon we were forced to deal with the pandemic's uncertainties and new, no, not new but nonexistent limits of communication. I would define it as a turning point, a year of a new type of communication supported by products for distant communication.
And here Digital Box, a still young company staffed by a competent and able to recommend adequate solutions team, became the trusted adviser and parter to anyone – large companies, small enterprises, families in need to provide a home office for the parents and an education to the children, who sought a contemporary communication solution to their problems.
I will never forget 2020, but it was the year that brought a change which turned into the new normal.
Which were your most popular products and services, and why?
Home office solutions by far outperformed typical devices and office environment solutions. USB headphones and personal WEB cameras, for example, were times more popular than standard landline phones and office solutions.
Digital Box provides a wide range of high-quality technological products for business and leisure. We work with selected partners and suppliers and we choose only products that provide the best value for money. We offer the product range of leading manufacturers like Poly, Jabra, Logitech, Konftel, Yealink, Audiocdes, ClearOne etc, that meet the highest standards and our clients' needs and requirements. Our communication, multimedia and office products are of the highest class, with quality warranty and long life. I expect in the near future, with people returning to the offices, an increased demand for IP desk phones and videoconference systems for the companies' meeting rooms.
What is the profile of Digital Box clients?
Anyone who demands modern technological solutions. Whether they are new to the technology or they need an upgrade, Digital Box is ready to offer its experience and know how and to extend a hand to find an effective and competitive solution to the task in question. Our clients' profile is diverse and in all spheres of life. To each and everyone we offer solutions tailored to their individual needs and requirements.
As I said, one door closed, but many more opened and we want to show our customers which one is the best for them.
Our clients are companies and organisations across the board: multinationals with hundreds of employees based in Bulgaria and abroad, local companies and organisations with different professional specialisations and work volume, state and municipal structures, embassies and schools. And individual clients, of course. As a Digital Box manager I want to underline that we are equally responsible towards each of our clients, companies with 1,000 employees and 12th graders preparing for their final exams alike. In order to be close to our current and future clients needs, Digital Box is building and maintaining a network of trusted partners. This will allow us to reach everyone who seeks modern technological solutions.
Recommend a Digital Box product and services configuration for a large company?
No single solution fits all. I have learnt from experience that each client needs customised approach, an understanding of their needs and a tailored solution to fully satisfy their needs. It does not matter whether this is personal devices or complete solutions. Our experts are always ready to answer inquiries and to recommend solutions regardless of the project and its level of difficulty.
Which is the biggest mistake that customers make when choosing technologies and software for distance work?
Do not demand low price, but high quality. Find where the two intersect. There is always a solution. Seek competent advice and pay attention to the solution that Digital Box offers, as it is the result of significant knowledge and experience. Try the recommended option and if you dislike it, give us feedback. Communication is crucial and its quality will prevent any lapses that could cause grave damage.
Do not miss a thing in the endless world of new communication. I guarantee that Digital Box will be with you in each step of the process and will do its best to offer you the world of technology at its best, with your place secured in it.