Online visibility and customer engagement are key pillars for modern businesses’ success
Georgi Stefanov, founder of Ganbox, a Bulgarian SEO services company, knows how to achieve this. Being a well-established expert, he has created a team of SEO specialists, programmers and copywriters that is able to help each client make the most of the opportunities provided by Google.
Why did you decide to launch your own SEO services company?
SEO is a constant process of improving a business site to make it searchable, easily discoverable on Google and more user-friendly, thus increasing online sales/conversions. When I got interested in SEO back in 2004, it was still a new thing for Bulgaria. Two years later I did great in an online SEO competition and then I realized that I was really good at this. This was how I created the Ganbox brand and the SEO business services website https://ganbox.com. Our mission at Ganbox is to make better, faster, user-friendly sites.
Which are the current trends in SEO services?
The cost of SEO services has been rising recently as a result of constant growth of international online markets and competition. Creating a business website has become increasingly affordable lately and many people decide to start an online business. Most of them fail, but their sites artificially increase the overall online competition. This is why people who are still wondering whether to SEO their site should act immediately. The more they wait, the harder, slower and more expensive it will be to gain positions on Google and catch up with competitors.
SEO has also become more complex, because increasingly harder-to-manipulate signals are applied in algorithmic criteria, such as customer behavior, time spent on site, whether they find what they are looking for, etc. This is why site’s performance and content accessibility are so important. Ganbox works with professional copywriters who provide texts in several languages.
The importance of technical SEO, concerning site structure, loading speed and structured data, is also increasing. The same goes for the risk of technical errors that can permanently damage the site's optimisation and visibility.
What makes Ganbox SEO services different?
I am glad that I managed to build a strong team of SEO specialists and programmers. We, at Ganbox, work with a limited number of clients so that we are able to pay enough attention and offer the best quality of service to each of them, triple checking every SEO task and decision to avoid mistakes. Ganbox methodology is a company secret and is yet another of our competitive advantages.
We constantly monitor our clients' websites for early discovery and fast removal of incidents such as developers' mistakes, hacking, hosting problems or site speed. We aim to be as reliable and transparent as possible with our clients, providing regular reports on our work. We have clients that have been with us for many years, which is a strong signal that we are doing well. Your readers can find more information on what makes us different on https://ganbox.com/why.
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