ADVERTORIALS

CLIMBING TO THE TOP

Founded in Bulgaria, Walltopia is the number one company in the climbing world and one of the leaders in the amusement industry, where active entertainment has a growing share. The construction of climbing gyms and adventure parks is growing at full speed and it's no coincidence that climbing was included in the Olympic disciplines at Tokyo 2021. Walltopia has made a major contribution to promoting the sport.

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COMMUNICATION IN THE DIGITAL AGE

Manuela Toteva, Ph.D., is a practitioner, university lecturer, and author with more than 15 years of experience in communication. She started her career at the Bulgarian Chamber of Commerce and Industry and then moved to the corporate sector to manage projects and teams for large-scale companies such as METRO Cash and Carry, Aurubis, SAP. As a board member and a chairperson of the Bulgarian Public Relations Association (2006 – 2017), she has contributed significantly to the development of the professional PR community in Bulgaria.

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THE TALENT TO CHARM MEAT-LOVERS

Ten years ago an architect and a philosopher embraced an exotic idea. As a result, a special shop appeared in the centre of Sofia, offering to its customers excellent beef from local producers cut at the spot. This is how the story began for Meral and Faruk Luleci, the owners of the specialised meat shops Butcher 1 (for lamb and beef) and Butcher 2 (for pork and chicken) where every single steak you buy is a piece of craftsmanship, attention to detail, and special vibes. Meral Luleci explains why.

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THE SOUL OF THE PERFECT SPA

We all love a good spa and wellness experience, but we rarely think about what defines it. Denitsa Kirkova not only knows all about it. As the manager of Crystal Spa & Wellness, a company for specialised equipment, design and consulting, she is the right person to consult with when creating your own spa and wellness space in your hotel, spa centre or even your home.

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MISSION POSSIBLE: REJUVENATION WITHOUT SURGERY

The dream of fresh skin, tighter contour, and a rejuvenated face can now be fulfilled even for those who are not ready to go to the plastic surgeon. Dr. Irina Sharkova from VDerm Aesthetic Clinic talks about the benefits of the revolutionary non-invasive method Ultherapy, which provides brilliant results right after the first procedure. Dr. Evgeni Sharkov adds what else you can expect and how treatment plans are made.

Dr. Sharkova, the innovative Ultherapy treatment has been available in your clinic since February, can you tell us more about it?

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TO PROJECT SUCCESS

As a founder and CEO of HumanConsulting, Galya Menova has a mission to support the development of Bulgarian companies and organisations through European funding. Her interest in the field dates back to her university years when she wrote and defended with excellence her thesis in “European Financing in Bulgaria”. Fourteen years later, Galya is successfully applying her expertise in the development, management and reporting of European projects to the benefit of the Bulgarian business.

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TO LEAVE A TRACE

In the digital environment quality prints always catch the eye and often turn into a memory, which we cannot delete by chance. Gergana Noveva, co-founder of GPTS Print Shop is an economist by education, an artist by vocation, a mother of two children, and a dedicated manager. Her team can bring to life your fanciest ideas, whether you need a billboard, luminous sign, or just a printed T-shirt.

What is your formula for success?

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THE GIFT OF BUSINESS INTUITION

The most successful projects often begin with a simple idea and a spark of intuition that you just can’t resist. That’s what happened to Irena Filipova-Marinova two months after giving birth to her first child and coming back from Germany to Bulgaria during her maternity. She decided to implement on the Bulgarian market a business idea she had already seen in Germany – an online coupon platform for goods and services sold at a discount. The attempt succeeded but Irena did not stop there.

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WHEN DREAMS BECOME GOALS

If your business is not moving in the desired direction, the problem might not be the current economic climate or the market conditions, but in yourself. Because professional success goes hand in hand with personal growth, right attitude and consistent actions. Krassi Angelova is the professional who can help you to turn your dreams into goals and to realise them all, step by step. She herself has walked the path of change that turns life into a miracle.

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THE FREEDOM TO IMPLEMENT IDEAS

The inner need for independence and freedom can be at the heart of starting a business. This is the case of Margarita Stancheva – a free-spirited woman and a goal-oriented manager. Guided by the desire to see her ideas materialised and to test them in practice, she left behind the role of an employee to build a dream team of prowfessionals and start Sofia Tech Recruitment. The company is now a leader in IT recruitment in Bulgaria and focuses on helping businesses scale for growth.

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