ADVERTORIALS

BEBEKA GLAMPING: BELOGRADCHIK MAGIC

Born in Belogradchik, he has many years of experience as a sound engineer in Sofia and is the co-owner of a film and TV production company.

Why is Bebeka the most enjoyable way to experience the magic of the Belogradchik Rocks?

Bebeka is more than just a place to stay. It is an inspiring experience that combines comfort and nature. Glamping – the new way to enjoy nature in luxury.

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SERVIER BULGARIA: SMALL DAILY STEPS, BIG HEALTH IMPACT

Servier Bulgaria is a pharmaceutical company committed to providing high-quality therapeutic solutions for patients. We speak with Dr. Maria Drumeva, General Manager of Servier Bulgaria, about the importance of treatment adherence and key priorities in cardiometabolic diseases and oncology.

How would you briefly present Servier Bulgaria – what is your mission and what guides your day-to-day work?

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AYVENS BULGARIA: SETTING THE STANDARD FOR OPERATIONAL LEASING

Margarita Panchenko is a senior international executive who has held leadership roles at Société Générale and Ayvens (formerly ALD Automotive, rebranded after the acquisition of LeasePlan) at both headquarters and regional level. Her track record spans major transformation initiatives, regulatory strategy, and organisational change across global financial and mobility markets.

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ANITA HINOVA: CHANGE DOES NOT BEGIN WITH CHILDREN. IT BEGINS WITH US

Anita Hinova is Chair of the Via Humanica Association, a certified coach and mediator with extensive experience in social and emotional learning and school mediation. She works towards building a culture of dialogue, respect and personal growth among children, teachers, parents and organisations.

Mrs Hinova, what is the biggest misconception we have about children?

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ANGELOVA ATTORNEYS AT LAW: CLARITY, SECURITY AND TRUST

As borders open and opportunities for doing business expand, companies and individuals entering new countries face increasing challenges: from red tape and legal frameworks to the often invisible, yet very real, fabric of customs, etiquette and social norms we call "local culture". Angelova Attorneys at Law is a firm dedicated to helping foreigners, French and others, not only navigate the Bulgarian legal and business landscape, but also thrive within it.

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COACHING STANDARDS THAT WORK

She creates leadership models and approaches which drive efficiency, engagement, and cultural alignment.

Every modern team and professional needs the right type of coaching because…

...in a world of constant change, success depends on clarity of thinking and courage to act. The right coaching approach isn't a luxury – it's a strategic investment that transforms leaders into drivers of results and teams into a true competitive advantage.

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