women leaders Bulgaria

Varbina Nacheva – entrepreneur, financier and a woman with a deep curiosity about the world – is clear about her life's mission: "To show how essential oils can be not just a supplement, but a necessity in the modern holistic approach to health and beauty." Her passion naturally blends with her impressive corporate career as founder of the boutique consultancy AVA Partners and her work as an emotional mentor in the world of aromatic essential oils.

How did you make the transition from the corporate world to the world of essential oils and their power?

Oh, the perfect wedding! Each of us has her own ideas about the dress to wear on that special day, the details and decorations, the party and the guest list, making everything as close to perfect as possible. So many brides, so many ideas – and one woman, Adriana Vasileva, who is able to make all these dreams come true.

The founder of Bridal Gallery is an outstanding professional who has dedicated herself to helping her clients have the wedding of their dreams. 

Tasia Tassova is an expert and consultant with over 20 years of experience in many industries, from media and design to infrastructure and construction. Tasia is currently completing a Master's degree in Transport and Logistics at the Sorbonne University.

Buying or selling a property is an important and responsible task – that's why it should be entrusted to professionals who know their craft and have a rich portfolio of successful transactions. For almost 20 years, boutique agency Troya-M has been providing clients with expert advice, assistance and support to help them get the best deal possible. The agency's manager, Milena Stanoeva, tells us more.

What's the secret to success in the property business?

Architect Militsa Petrova and architect Asen Ignatov founded Spacemode Studio to design spaces that achieve functionality, balance and a harmonious relationship between buildings and the environment. Architect Petrova is also passionate about the preservation of architectural heritage. Her doctoral thesis is dedicated to modernist architecture on the Bulgarian Black Sea coast, focusing on its conservation, the study of spatial memory and the potential for sustainable development of urban models.

The urgent need for proper digital transformation is no longer a novel concept – organizations of all sizes and in all industries recognize that it is critical to their current and future success. But what is the right digital transformation? In the fast-changing world of technologies and complex connections across countries, industries and people, it is crucial to find a partner who understands the intricacies of processes and the latest technological solutions. Inetum is such a partner.

Gergana Pavlova is a second generation manager in a family business with 35 years of history, and a carrier of the authentic corporate culture of Sb Accounting & Consulting. With over 20 years of experience in managing experts and processes, Mrs Pavlova and her brother, Mr Lachezar Georgiev, had the incredible opportunity to work in one of the most challenging times for building successful business in Bulgaria.

A true leader understands the power of tradition, stays informed about the latest innovations, and ensures that their knowledge is passed on to their young colleagues. As a second-generation dentist, Dr Elena Voeva, the driving force behind Voeva Dental Clinic, is inspired by the example set by her father, Dr Haralampi Voev, an orthopedist, dentist and implantologist renowned for his dedicated care for patients and passion for implementing the latest innovations in dental medicine.

Bulgaria's higher education needs to change to be relevant to the dynamically evolving environment and labour market. Everyone knows this. Prof. Miglena Temelkova, PhD, is one of the few people who actually know what to change, and how to change it. She tirelessly pushes so that her vision becomes a reality, inspiring faculty staff, professors and politicians to follow along.

When an expert accountant and registered auditor with rich and diverse experience, such as Prof Svetlana Naydenova, PhD, manages a team of dedicated professionals, you can be sure that the services that they offer are top quality. However, the managing partner of SETY Auditing, an auditing company, is more than an outstanding professional. As a professor at the College for Management, Trade and Marketing in Sofia, and author of many specialised publications, Prof Naydenova eagerly shares her experience with professional and academia audiences.

When 13 years ago three women decided to found their own company for print and digital advertising, they dreamt of becoming a market leader. Today, GPTS Print Shop is a recognisable brand lead by its passion for innovations. Some of the latest are the 360-degree platforms – an arch and a podium for stunning party videos and the exclusive partnership with the Italian premium sportswear brand Mokà. Gergana Obbova, one of the founders of GPTS Print Shop, tells more.

How does it feel to be part of the management of GPTS Print Shop?

Since Antiquity, stone has been the preferred choice for construction of high-prestige buildings – palaces, temples, inspiring creations of contemporary architecture. Today this durable and captivating material finds new interpretation in modern interiors and exteriors. Casa Naturale is the place where designers, architects and developers find the best modern solutions by respected producers. It was founded by engineer Rumyana Blagova, a woman whose entire professional life has been connected to stone.

Some people are not just born entrepreneurs – they have also internalised the idea of life-long learning and constantly working on developing their talent. Angelina Borisova is such a person. When she founded the company for outsourced accounting services Anagami Digital Accounting in 2014, she had just got her MS in accounting from Sofia's University of National and World Economy. Thanks to her inexhaustible energy, curiosity towards the modern world, and skill to find talents and build teams, today Anagami is a reliable partner to scores of Bulgarian and foreign businesses.

When Venelina Vasileva and Kostadin Serafimov established their real estate agency, Loyal Advisers, in 2022, they had a clear idea of their outstanding expertise. As jurists with experience in property deals, they can consult the entire legal part of any real estate deal. Today, Loyal Advisers has the deserved reputation of a reliable and effective partner in property deals in Varna and the region. Venelina Vasileva shares more.

What inspired you to change careers from law to real estate deals?

The realistic appraisal of the true value and potential of a real estate, industry, machinery and even objects of intellectual property rights is key for having a successful deal. This is why thousands of companies have systematically chosen the partnership with Lasto Engineering. The expert appraisal company with impeccable reputation was founded by engineer Miglena Nikolova, a dedicated professional driven by genuine passion for her work.

What qualities should a lady and a professional possess to be a good appraiser?

Anxiety, depression, and burnout are just a small part of the challenges modern people face. Seeking timely professional help is crucial for successful therapy.

Nelly Paeva founded HEALTHIX to help people become mentally resilient, healthier, and more successful. The centre uses innovative approaches for brain diagnostics and therapy with top-tier QEEG LORETA equipment.

About a decade ago, Steliyana Yosifova accidentally offered a homemade oatmeal cookie to a pregnant woman she did not know. The woman spontaneously said that if the cookies were sold anywhere, she would definitely buy them. This reaction inspired Steliyana Yosifova to create the healthy brand Marsio – oatmeal cookies that are delicious and full of beneficial energy.

Baking cookies is typically considered a "female" thing. How did you manage to turn it into a successful business model?

You might be after smart real estate investment, the optimal rent profit or expert advice for a future mortgage: whatever the matter is, Svetlina Real Estate will help you to achieve the best results. The real estate agency was founded in 2011 by Tanya Tsvetkova – a confident professional with a background in property development and a vision for the future.

Why did you decide to replace property development with real estate brokerage?

Stretch marks, pigmentation, surgery scars, devastation caused by breast cancer treatment: when many women look in the mirror, the only thing they want to do is to erase everything from their skin – and realise that it is next to impossible to do this. Anna Yotova is the professional who can help in this situation. The first medical tattoo artist in Bulgaria skillfully hides cosmetic imperfections and restores the appearance of post-surgery breasts. In her studio, Flawless by Anna, she uses camouflage and inkless tattoos to make women feel well in their skin again.

Whether you seek a new home, a quiet abode outside the big city or savvy investment in real estate, Ivanka Angelkova is the professional who is going to help you realise your vision into a concrete real estate deal. The founder of Home Life Point is passionate, competent and driven, the results of her unwavering efforts are satisfied and loyal clients. It is only logical that her agency was chosen for the franchise partner for Bulgaria of a respected foreign realtor, Home Life Real Estate Canada.