healthcare in Bulgaria

With over 20 years of business experience, Milena Kostadinova combines a clear sense of direction with purpose and vision. Since 2005, she has held a variety of managerial roles across different professional fields, each shaping her understanding of leadership and strategy. These experiences ultimately led her to her true mission: advancing healthcare through holistic approaches. Through a series of deliberate choices and years of hands-on experience, she has created a sustainable model that integrates long-term value, innovative technology and a humane approach.

MoveSense AI started when a worried mother, Irina Ganchova, spent significant time and resources trying to answer an important question: whether her young daughter had posture problems. After all the frenzy, Mrs Ganchova realised two things. First, it would be invaluable to have a well designed AI-based app that assesses children's posture and identifies potential issues. Second, she could create this app herself. She had crucial previous experience as an entrepreneur and manager and she was a respected marketing professional.

ehind quality medical service and care stands an army of invisible specialists, without whom good results are impossible – such as the manufacturers of top-end reliable medical devices. Farkon is a company for the import of medical devices, which, under the leadership of Rumyana Nikolova, had deservedly become a preferred partner of a number of reputable health institutions in Bulgaria. Farkon is a company built with personal work, a clear vision and careful selection of the people with whom it moves forward.

An aesthetic appearance is more than the sum of the specialised procedures we have undergone. It is also the result of inner confidence, the overall skin and body health, the right choice of therapies and technologies, and last but not least, the experience of the treating dermatologist. For years, EuroDerma Clinic has been a benchmark for high quality, modern dermatological treatment, and Dr Mariela Hitova has helped hundreds of patients discover a new and improved version of themselves.

With a strong focus on highly specialised diagnostics, state-of-the-art medical technology and a personalised approach to patient care, the clinic brings together proven medical professionals from various fields and top-tier diagnostic solutions.

NeoClinic’s mission is to offer comprehensive healthcare — from early diagnosis and prevention to highly specialised procedures and follow-up — fully aligned with the latest international medical standards.

Nowadays, everyone talks about the potential of AI – but at Longevity Hub by Preventica, a Sofia-based centre for preventive medicine, this potential is already part of real-life medicine. By combining cutting-edge AI technologies with the science of epigenetics, Preventica is redefining healthcare – delivering truly personalised diagnostics and preventive solutions to help people live longer, healthier and more fulfilling lives.

Ilian Grigorov is not a doctor, but a serial entrepreneur in the field of healthcare – and thanks to his vision and energy, in recent years thousands of patients in Bulgaria have gained access to high-quality medical care. His first venture, City Clinic, quickly became a recognised leader in modern healthcare in Bulgaria and Eastern Europe, serving around one million patients annually.

The University Multiprofile Hospital for Active Treatment "Saint George" – Plovdiv is the largest medical facility in the country, with nearly 3,000 employees and a capacity of 1,500 beds. The hospital serves over 150,000 patients annually, providing round-the-clock emergency and urgent medical care. It is also a pioneer in many healthcare initiatives and projects, including those on a national scale.

An impressive dental practice where patients not only enjoy a luxurious setting and cutting-edge technology but also receive something far more valuable – the care of an experienced team of professionals appying an informed and comprehensive approach to identify and effectively treat the true causes behind each condition. This, in short, is Supreme Dental Clinic: an ambitious practice founded by Dr Krum Voev and Dr Tanya Mircheva, two professionals who were driven by the vision of elevating the standard of dental care to a new level.

It is no longer perceived as a whim, but as a natural extension of women's pursuit of health, comfort, confidence, and intimate wellbeing.

Women seek help not only for aesthetic reasons but also for genuine functional concerns – most commonly after childbirth and during the menopause. Symptoms such as vaginal dryness, laxity, discomfort during intimacy or involuntary urine leakage now have modern, minimally invasive solutions.

Personalised medicine is a global trend now, and for a reason. It is also a core principle in Kerimov Derma Aesthetic, a practice dedicated to offering top quality, advanced skin care and treatment to people who want smoother and younger skin and complexion. To learn more, we talked to Dr Alit Kerimov, a visionary who combines top-notch technologies with a talent to read each patient's needs to achieve astonishing results.

How did you discover that your mission was to help us achieve healthier, younger-looking skin?

Lozenetz University Hospital welcomes international patients in a calm, professional environment right in the heart of Sofia. With a valid EHIC card, EU citizens can access consultations in cardiology, vascular and general surgery, and diagnostic imaging – with no upfront cost.

In a world where healthcare is becoming increasingly personalised and mobile, Bulgaria is securing a key position on the map of modern medicine. Not only with highly qualified specialists, but also through innovative solutions that are transforming the approach to healthcare. One of the driving forces behind this transformation is i-Health – a healthcare platform that connects patients and specialists easily, safely and with a personal touch.

In the heart of Yambol, Top Medic Medical Centre is creating a new dimension in healthcare – a space where modern medicine meets individual care, focusing on the patient's overall wellbeing. Maria Mircheva, owner of Top Medic, tells us more.

More and more people are looking for alternative and modern treatment methods. How does Top Medic respond to this demand?

Modern laser vision correction techniques allow us to enjoy life again – without limitations or concerns.

At Den Eye Clinic, generations of patients in Bulgaria have found state-of-the-art, highly professional laser corrective treatment of world-class standard. Established in 1991, the clinic is among the pioneers of laser vision correction in Bulgaria.

Do you remember the last time you looked at yourself in the mirror and liked what you saw? When was the last time you truly felt in control of your body? When movement did not mean feeling pain, and going for a walk was not all about searching for a bathroom?

Wholly AGain is a clinic that helps you rediscover yourself – and the joy of life. Its team of experienced doctors and medical professionals gives you the opportunity to solve seemingly unsolvable problems using cutting-edge technologies based on high-frequency electromagnetic waves, approved for use by the FDA.

The practice of orthodontists Dr Filip Ivanov and Dr Maria Batselova-Ivanova provides patients with just that – modern and competent treatment in a friendly ambiance.

Why did you decide to specialise in orthodontics?

When Dr Ivaylo Kamenov started specialising in orthopedics and traumatology, almost 20 years ago, he had a clear idea of what his professional future should be. He was striving to become a specialist fluent in the traditional and innovative ways of diagnosis and treatment, and to be someone who patients deservedly trust. Now he is one of the leading professionals in his field in Bulgaria and has a PhD in innovative treatment of tibia fractures.

The idea of a pair of strong, sculpted legs with smooth, unblemished skin is one of the most sustainable aesthetic notions in the history of humankind. Unfortunately, in reality we way too often face not just the unsightly, but also health-related problems linked to the appearance of varicose capillaries and veins on the legs’ surface. For generations of people this has always been a part of life - something they had to get used to. Modern medicine, however, is changing this.

Neoclinic Centre for Diagnosis and Consultation has the ambition to be leader and innovator in the comprehensive process of diagnosis, treatment and care for the patient. Neoclinic works with high professionalism and modern technology in compliance with the latest international standards. The centre offers competent and modern outpatient healthcare and medical testing in a wide range of medical fields. One of the focuses of Neoclinic is pelvic floor therapy - a problem that affects many women and men. Dr Milena Tsolova-Komarova, obstetrician, shares more.