There is no doubt that the best investment is the one in education. And if it was once a privilege, available to few, now it is a fundamental right that everyone can and should take advantage of – for the sake of their development and of a better future.
Damyana Lazarova is one of the founding Partners at the leading Bulgarian law firm CasePro and also the Head of Legal for the European division of the fastest-growing worldwide POS company – SumUp. Damyana has been a practicing lawyer for the past 18 years and through her excellence and experience has been ranked amongst the leading Corporate and M&A lawyers by the prestigious international edition "Legal 500".
For Boryana Gerasimova, founder of Re:Gena, innovation makes sense when it brings positive, sustainable change over time. This is exactly the kind of change she is fighting for in the biotechnology field, where she has been working professionally for ten years now. Her mission is to help people in Bulgaria take timely, proactive, and adequate measures for their health, taking into account the particularities of their genome.
More than 16,000 babies have taken their first breath at Nadezhda Hospital under the delicate care of dedicated specialists. The hospital specialises in women's and reproductive health but strives to offer patients comprehensive health care under one roof. Dr Anelia Racheva has been a part of Nadezhda Hospital since the very start and now is still putting her whole heart into the mission to give patients hope.
Dr Racheva, what has changed since the establishment of the hospital?
When Hitachi Solutions, a global consultancy company for implementation of Microsoft-based business applications, opened an IT centre in Sofia in September 2019, no-one was aware that a pandemic was coming. But under the skilful management of Adriana Tsankova, manager of Hitachi Solutions for Bulgaria, the local team grew rapidly and became a byword for quality work. Adriana Tsankova has 11 years of professional experience abroad; almost 7 of those are in Hitachi. Today she is still interested in working in the company and still believes in its mission and values.
The management of human resources is not limited to the recruitment and hiring of people. For Dobromira Manasieva HR is about finding solutions through which businesses meet their goals, employees feel engaged at work, and customers are satisfied.
Drinking beer is a pleasure, but brewing it can be a challenge, especially when you have a mission. Carlsberg Bulgaria (www.carlsbergbulgaria.bg), part of Carlsberg Group, takes beer to the next level, not only for the success of its outstanding brands but also for their added value. Aneta Slancheva, Legal and Compliance Manager at the company, talks about ethics, sustainability, and social responsibility as part of the pursuit of perfection.
Today Bulgaria is known as a leader in the information technology field for Southeastern Europe, and the sector is among the key ones to the Bulgarian economy. Back in 2000, the picture looked quite different, good specialists were few and big companies were just entering the market. In such a moment Snezhana Raykinska embarked on a bold venture and founded Bulwork – the first specialised IT recruitment agency in Bulgaria.
Cosmetic products are like food for the skin, and if we want healthy nutrition we should definitely opt for organic and natural ingredients. eLek is a Bulgarian brand that has a mission to turn the healing power of nature’s gifts into a gentle cure for any skin type. The founder, Svetlana Kostova, tells us more about the benefits of organic composition and the power of synergy in authentic cosmetics.
What is the story of e-Lek? How did you start?
Zlatina Ruseva-Savova is the Co-Managing Partner of Dinkov, Maximova, Ruseva-Savova Law Firm. She is also a Co-Founder of Ruseva-Savova & Partners, which is a member of the U.S. Chamber of Commerce in Washington D.C., USA. Zlatina is a highly qualified attorney, admitted to Sofia Bar, having 20 years of extensive experience as a legal advisor of international companies. In her legal practice she has embraced the codes of excellence and "profits based on business ethics".