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The national information campaign Get Your Medical Treatment in Bulgaria. Stay, Smile, Believe! was officially launched by its creator, Dr Branimir Kirilov, during the international Bulmedica Buldental exhibition, on 15 May. The most significant event for the medical sector in Southeast Europe became the stage for presenting a mission aimed at strengthening the reputation of Bulgarian dental medicine and encouraging people to choose local expertise.

Who is Dr Branimir Kirilov?

French cosmetics need no introduction – they have long been a benchmark for quality. Yet even in this highly competitive landscape, NAOS stands out. The innovative company is behind three of the leading dermocosmetic brands, BIODERMA, INSTITUT ESTHEDERM and ETAT PUR, and has established a reputation as a trendsetter. Simona Popova, NAOS CEO for Bulgaria, shares more.

There are two tragedies in life – not achieving your dreams and achieving them. The aphorism often attributed to Oscar Wilde aptly captures the invisible yet tangible drama of those who have succeeded in life and their professional careers. Paradoxically, they often find it difficult to fully enjoy their success. Something is missing in their personal formula for happiness…

Today, time is the most valuable resource. In the rush of everyday life, each of us seeks to optimise tasks and rely on trusted partners. This is why the real estate agency Bulgarimmo has developed a working model in which its various services naturally complement one another. The company's goal is to offer a complete solution and support the client at every stage – from the initial idea to the final result.

What sets you apart from "traditional" real estate agencies?

Albena Slavova is a coach with international PCC accreditation from the ICF (International Coaching Federation) who works with people undergoing a process of personal and professional transformation. She is the author and host of the Coaching Lighthouse training as well as retreats aimed at achieving inner harmony and connecting with oneself.

The fragrant oil-bearing rose is a popular and much-loved symbol of Bulgaria, and Kazanlak is the place where it blooms most luxuriantly. For centuries, the town has been a centre of rose production, while its impressive historical and archaeological landmarks make it a favourite tourist destination.

As deputy chair of the Association of Mayors of European Cities with Essential Oil Production, what do you think makes Kazanlak truly unique?

Founded by Ivaylo Aleksiev, PhD, business consultant, mentor, military psychologist and creator, The Aleksiev Group stands out with a strong track record of helping businesses and professionals carve their own path in competitive and often unpredictable markets. The company's exceptional expertise is embodied in its proprietary models and system for identifying optimal results, ArtaPava.

Spa Hotel Ruskovets in Dobrinishte is one of those places in Bulgaria where nature and comfort come together in the most natural way. Nestled at the foot of the Pirin Mountains, the complex offers not merely a holiday, but a complete experience that brings guests back time and time again.

Behind every wall that she designs stands the belief that space shapes life, not vice versa.

Her architecture and interior design studio, Atelie MP, turns square meters into stories that deserved to be lived.

Troyan, 7A Ivan Pamukchiev St
+359 87 835 6039
info@arch-pfoertner.com
arch-pfoertner.com

Close to Sofia, yet surrounded by the tranquillity of the mountains and healing mineral waters with a legendary past, SPA Complex Belchin Spring is a preferred choice for an escape from everyday life. Whether you are looking for a quiet retreat for a romantic weekend, a peaceful setting for a family holiday, or simply a way to free yourself from the daily stress, Belchin Spring offers a luxurious atmosphere, opportunities for both active and quiet breaks, refined cuisine, and an abundance of spa experiences.

Situated amidst the breathtaking nature and mineral springs of Velingrad, Spa Hotel Santé combines five-star luxury with a wide range of opportunities to enjoy its amenities, rich spa experiences, excellent cuisine and impeccable service – whether you're here for a corporate event, a romantic or family holiday or a wedding.

More and more young Bulgarian artists are seeking their place on the international music scene. Among them is STELIORA – a singer who is gradually building a distinctive artistic identity through a fusion of music, visual aesthetics, and a personal creative vision. With several released songs and new projects in development, she is shaping a recognizable international presence that blends modern sound with emotional depth.

Now, the hotel is giving them even more. The completely renovated sauna park zone is a materialised dream with its variety of spa procedures inspired by local traditions and the region's famed mineral water. There, you will find a Finnish sauna, a herb sauna, emotional showers, a salt room and a relaxation area.

Top Rent A Car continues its sustainable growth with two key milestones that reinforce its position as a leading company in the mobility sector in Bulgaria.

DES Management is a hotel and revenue management company that for ten years has helped clients to implement the technologies and strategies required for real market success. The company is the exclusive representative of HotelRunner for Bulgaria, North Macedonia and Romania and Archipelago International, combining global technology, international expertise and strong local market knowledge.

Between the tranquil blue waters of the Black Sea and the natural richness of Lake Pomorie unfolds one of the most impressive holiday destinations in South-Eastern Europe – Wave Resort. This five-star ultra all-inclusive complex, set across 50,000 sq m, establishes a new standard for luxury holidays, where contemporary architecture, nature and impeccable service merge into one harmonious whole.

Organised, orderly, well-maintained, balancing work and personal life: successful people in high positions are the ideal we all strive for. But sometimes, beneath the smooth surface of a life in control, undercurrents are stirring. A successful person cannot enjoy their own success. They are drowning – and no one notices.

Born in Belogradchik, he has many years of experience as a sound engineer in Sofia and is the co-owner of a film and TV production company.

Why is Bebeka the most enjoyable way to experience the magic of the Belogradchik Rocks?

Bebeka is more than just a place to stay. It is an inspiring experience that combines comfort and nature. Glamping – the new way to enjoy nature in luxury.

Distinctive architecture. An iconic location that is instantly recognisable. A reputation for excellence and exclusivity. A list of distinguished guests: InterContinental Sofia is a true emblem of the city. Its current General Manager, Aboubakr Hennou, however, is working to make the hotel an even better version of itself.

Stanislava Mitova is a psychologist who has discovered the potential of energy coaching to heal childhood traumas, to help us connect with our essence and to turn our lives into a harmonious, conscious existence.

Are the traumas we carry from our childhood a destiny or an opportunity for personal growth and a happy life?

The answer is: both.