FROM ARTIMPACT INTERIORS TO KONTROV KOLLECTIVE


Nikoleta Kontrova is an interior designer with rich experience in the US

artimpact studio.jpg

This year, she celebrates the 10th anniversary of her Bulgaria-based studio, Artimpact Interiors, with a bold rebranding step. In May, the company will become Kontrov Kollective.

You specialise in tailored interiors. What is the most important step in this process?

The cornerstone of a successful design project is one simple truth – we design for people not for design itself. Getting to know the client, grasping their personality and translating it into design decisions incorporated into their home is the foundation for building a timeless, functional design that will grow and evolve with its humans. From there on begins the real work – deciphering their needs and establishing the pillars of the design around which we will revolve the creative process. My design signature is creating warmth in all forms, so a successful end to a project journey to me means a cozy, warm and welcoming design that people leave reluctantly.

You also offer online consulting. How does it work?

I started it during the Covid-19 pandemic. It turned out to be a popular service. Today we serve clients from all over the world remotely by developing full interior design projects tailored to their needs. We offer remote support until the last day of installation thus relieving our clients from the overwhelming decision-making required to complete a renovation project successfully.

This May Artimpact Interiors turns 10. How are you going to celebrate?

I started Artimpact with a certain concept in mind: it was more about upcycling and less about creating new designs. I still circle around that idea when a project allows it, but I also realized the drive to grow in different directions much like the multi-hyphenate that I am by nature. 

My design firm organically grew into a collective, offering a variety of services: interior design, objects of art, furniture production and receiving services for other tradespeople in my area. The time has come to rebrand. In May, Artimpact will become Kontrov Kollective – the mature and diversified version of its predecessor. We will celebrate in our new atelier in Varna with clients, friends and partners, and will offer an exclusive anniversary treat to our customers – a 10% off gift card for design services in 2024. A revamped website and online shop are also currently in the works.

088 920 2421

hello@artimpactinteriors.com

artimpactinteriors.com

От Artimpact Interiors към Kontrov Kollective

Николета Контрова е интериорен дизайнер с богат опит, натрупав в работата ѝ в САЩ. Тази година тя отбелязва 10-та годишнина от създаването на студиото си в България Artimpact Interiors с дръзка стъпка напред. През май компанията ще се превърне в Kontrov Kollective.

Специализирате в създаването на интериори "по мярка" на клиента. Коя е най-важната стъпка в този процес?

Крайъгълният камък на успешния проект за дизайн е една проста истина - ние проектираме за хората, не заради самия дизайн. Да опознаеш клиента, да разбереш индивидуалността му и да я преведеш на езика на дизайнерските решения в дома му е в основата на създаването на дизайн, който е функционален и неподатлив на времето, и расте и се развива заедно с обитателите си. Оттук започва истинската работа - да разгадаеш техните нужди и да положиш фундаментите на дизайна, около който ще се завърти творческият процес. Моят дизайнерски почерк е в създаването на топлина във всички възможни форми. За мен успешно приключеното творческо пътешествие е да съм създала уютен, топъл и приемащ дизайн, който хората напускат неохотно.

Предлагате и онлайн консултиране. Как работи този процес?

Започнахме по време на пандемията от Covid-19. Услугата се оказа изключително популярна. Днес помагаме дистанционно на клиенти от цял свят като разработваме цялостна концепция и проект за интериорен дизайн, специфично създаден за техните нужди. Предлагаме и дистанционна подкрепа до последния ден на монтажа, като така облекчаваме клиентите от обременяващия процес по взимането на решения необходим за успешното завършване на един ремонт.

През май Artimpact Interiors навършва 10 години. Как смятате да отбележите този повод?

Основах Artimpact с определена идея в съзнанието си: повече фокус върху реновирането и творческата употреба на стари предмети и по-малко - върху създаването на нови дизайни. Продължавам да гравитирам около тази идея, когато един проект го позволява, но също така осъзнах, че изпитвам силен стремеж да се развивам в различни посоки - в съответствие с многостранната ми природа. Така компанията ми за дизайн органично се превърна в колектив, който предлагаше разнообразие от услуги - интериорен дизайн, предмети на изкуството и производство на мебели, и сътрудничеше със занаятчии от региона. Дойде времето за ребрандиране. През май Artimpact ще стане Kontrov Kollective – по-зрялата и разнообразна версия на своя предшественик. Ще отбележим повода в новото ни ателие във Варна с клиенти, приятели и партньори, и ще предложим на всички наши клиенти ексклузивен подарък - подаръчна карта за отстъпка от 10% за дизайн услуги през 2024 г. Работим и по обновяването на сайта и създаването на онлайн магазин.

088 920 2421

hello@artimpactinteriors.com

artimpactinteriors.com

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